Page 93 - CTS - Dress Making - TP - Volume - 1
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DRESS MAKING - CITS


                               MODULE 7 : Plan & Organize Survey Reports


           EXERCISE 30 :   Exercise on each topic, collection
                                        of samples, survey work in market &

                                        industry, preparation of sample folder &

                                        survey reports


            Objectives

           At the end of this exercise you shall be able to
           •  market research and survey planning
           •  sample collection and preparation.

           Requirements

           Tools/materials

           •   Computer with Software
           •   Laptop with windows

           Job Sequence


           Creating a collection of cloth samples, conducting surveys in the market and industry, and preparing reports can
           be a comprehensive project. Here’s a structured approach to carry out these tasks:
           1  Market research and survey planning
               -   Define your objectives: Determine the purpose of the survey. Are you trying to understand market trends,
                 customer preferences, or industry demands?
              -   Identify target demographics: Decide who you want to survey. Are you targeting consumers, retailers,
                 manufacturers, or designers?
              -   Develop survey questions: Create a set of questions that will help you gather relevant information. These
                 questions should be clear, unbiased, and focused on your objectives.
               -   Choose  survey  methods:  Decide whether you’ll conduct online surveys, in-person interviews, phone
                 surveys, or a combination of methods.
           2  Sample collection and preparation
              -   Source cloth  samples:  Gather a variety of cloth samples from suppliers, manufacturers, or retailers.
                 Ensure that your collection includes different types of fabrics, colors, textures, and patterns.

              -   Organize samples: Categorize the cloth samples based on their characteristics such as fabric type (cotton,
                 silk, wool, etc.), color, pattern, and texture.
              -   Prepare sample folders: Create folders or binders to store the cloth samples neatly. Label each sample
                 with relevant information such as fabric composition, supplier details, and price.
              -   Create digital records: Use CAD (Computer-Aided Design) software tools to create digital records of the
                 cloth samples. This can help in cataloging and sharing the samples with stakeholders.
           3  Conducting surveys
              -   Distribute surveys: Implement your chosen survey methods to reach your target audience. Ensure that
                 the surveys are distributed effectively to maximize responses.
              -   Collect responses: Gather responses from survey participants. Monitor response rates and follow up with
                 reminders if necessary.




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